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9 Best Drugstore Lipsticks Under $11 For Every Look

Luxury performance meets everyday pricing.

Medha Deb
PUBLISHED AUG 12, 2026
5 MIN READ

Drugstore lipsticks deliver luxury-level performance without the high price tag. These affordable picks, all under $11, offer vibrant pigmentation, long-lasting wear, and comfortable formulas that compete with designer brands. Beauty enthusiasts rave about their value, especially when comparing price per ounce to premium options like Tom Ford or Huda Beauty.

With shades ranging from everyday nudes to bold reds, these lipsticks cater to all preferences. Brands like Maybelline, Revlon, and NYX provide matte, satin, glossy, and natural finishes at Walmart, CVS, Target, and online retailers. Walmart’s competitive pricing and wide selection make it a top spot for snagging deals, often undercutting other stores.

Why Choose Drugstore Lipsticks?

Affordable beauty doesn’t mean compromising quality. Drugstore lipsticks boast extensive shade ranges—over 130 options in some lines—and innovative formulas like transfer-proof mattes or buttery glosses. For instance, Maybelline’s SuperStay Matte Ink lasts all day for just $11, rivaling high-end products.

Price-per-ounce comparisons reveal surprises: some drugstore staples like L’Oréal offer better value than pricier brands. Walmart stocks options from $4 to $15, with nourishing ingredients like vitamin E and omega-3. Shoppers save by comparing retailers—CVS buy-one-get-one deals or Amazon sales amplify value.

Top Drugstore Lipstick Picks

Here are nine standout drugstore lipsticks under $11, selected for pigmentation, longevity, comfort, and versatility. Prices are approximate based on major retailers like Walmart, CVS, and Amazon.

1. Maybelline SuperStay Matte Ink Lipstick

This liquid lipstick icon applies like ink for precise, budge-proof color that lasts up to 16 hours. Shades like Seductress deliver intense pigment without drying lips. At $9-$11, it’s a steal—testers can’t distinguish it from $30+ mattes. Pair with Maybelline Lifter Gloss for shine.

2. Revlon Super Lustrous Lipstick

A classic with creamy, moisturizing wear in diverse shades like Toast of NY. Priced $6-$9 for 4.2 grams, it offers satin and matte finishes that feel comfortable all day. Revlon’s quality punches above its budget price.

3. L’Oréal Colour Riche Lipstick

Infused with omega-3 and vitamin E, this $8-$10 stick provides sophisticated shades in cream and long-wear formulas. Broad color range suits all skin tones, with excellent value per ounce.

4. NYX Professional Makeup Butter Gloss

Under $5-$7 for 8ml, this non-sticky gloss feels like butter in shades like Tiramisu (perfect pink). Sheer to medium coverage layers beautifully over lipsticks. A must for glossy looks on a dime.

5. CoverGirl Exhibitionist Lipstick

$5-$10 for matte, satin, and moisturizing options in skin-tone-friendly shades. Everyday wear with good payoff makes it ideal for beginners. Wide availability at drugstores.

6. Burt’s Bees 100% Natural Moisturizing Lipstick

At $9.79 CVS, this natural formula hydrates with beeswax and fruit oils. Subtle color and shine prioritize lip health without synthetic dyes. Perfect for clean beauty fans.

7. Maybelline Color Sensational Ultimatte Matte Lipstick

$7.11 for highly pigmented, non-drying matte in 130+ shades like More Blush. Hours of wear without smudging—blind tests match luxury mattes.

8. NYX Professional Makeup Soft Matte Lip Cream

$4-$6 for velvety matte in bold shades. Lightweight, long-lasting, and transfer-resistant. Budget favorite for unconventional colors.

9. e.l.f. Cosmetics Hydrating Core Lipstick

Under $5, this hydrating pick features hyaluronic acid for plump, moisturized lips in satin finishes. Extensive shades at rock-bottom prices.

Drugstore Lipstick Comparison Table

Brand/Product Price Range Key Features Shades/Finishes Best For
Maybelline SuperStay Matte Ink $9-$11 16-hr wear, transfer-proof 50+ / Matte liquid All-day bold color
Revlon Super Lustrous $6-$9 Moisturizing, creamy Diverse / Satin, matte Everyday comfort
L’Oréal Colour Riche $8-$10 Nourishing oils Broad / Cream, long-wear Sophisticated looks
NYX Butter Gloss $5-$7 Non-sticky, buttery 40+ / Glossy Layering shine
CoverGirl Exhibitionist $5-$10 Skin-tone friendly Wide / Matte, satin Daily neutrals
Burt’s Bees Natural $9.79 100% natural, hydrating Subtle / Moisturizing Clean beauty
Maybelline Ultimatte $7.11 Non-drying matte 130+ / Matte Pigmented longevity
NYX Soft Matte Lip Cream $4-$6 Lightweight, bold Bold / Velvety matte Trendy shades
e.l.f. Hydrating Core Under $5 Hyaluronic acid Extensive / Satin Hydration on budget

This table highlights value: NYX and e.l.f. excel in low price, while Maybelline leads in performance.

Tips for Choosing the Best Drugstore Lipstick

Where to Buy for Maximum Savings

Walmart dominates with $4-$15 ranges and vast stock. Drugstores like CVS offer promos; compare online for deals. Factor shipping— in-store testers help shade matching.

Frequently Asked Questions (FAQs)

Q: Do drugstore lipsticks last as long as luxury ones?

A: Yes, Maybelline SuperStay Matte Ink wears 16 hours, matching high-end without flaking.

Q: Are drugstore lipsticks safe for sensitive lips?

A: Many are, like Burt’s Bees natural or L’Oréal with nourishing oils. Check for allergens.

Q: What’s the best matte drugstore lipstick under $10?

A: Maybelline Color Sensational Ultimatte or NYX Soft Matte—pigmented and comfortable.

Q: How do I find my perfect shade?

A: Use extensive ranges at Walmart; apps like Sephora’s shade finder work for drugstore too. Test in natural light.

Q: Can I layer drugstore gloss over matte lipstick?

A: Absolutely—NYX Butter Gloss over Maybelline Matte Ink adds shine without slippage.

Final Thoughts on Budget Beauty

These under-$11 drugstores lipsticks prove you don’t need to splurge for stunning lips. From Maybelline’s unbeatable matte to NYX’s glossy bliss, stock up at Walmart or CVS for endless options. Experiment with shades and finishes to elevate your routine affordably. Beauty gurus agree: value meets luxury here.

References

  1. This Lipstick Comparison Chart Is Throwing Beauty Consumers for a Loop — NewBeauty. 2023. https://www.newbeauty.com/lipstick-prices-reddit/
  2. Best Lipstick from Walmart: Your Guide to Gorgeous Lips on a Budget — Founders Blog, University of Illinois. 2024. https://blog.founders.illinois.edu/best-lipstick-from-walmart/
  3. 12 of the Best Drugstore Lipsticks — The Stripe. 2023. https://thestripe.com/best-drugstore-lipsticks/
  4. The Best Drugstore Lipstick Is Only $11 And Lasts All Day! — Brit + Co. 2024. https://www.brit.co/best-drugstore-lipstick/
  5. 9 Best Drugstore Lipsticks Under $11, According to Beauty Gurus — The Penny Hoarder. 2024. https://www.thepennyhoarder.com/save-money/best-drugstore-lipstick/

This article is general information, not personal financial advice. Consider your own situation, or speak with a licensed adviser, before acting on it.

Medha Deb
About the author

Medha Deb

Medha Deb writes for BuildTheFund. Every figure is verified against primary sources per our editorial policy.

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